Marketing Manager – Social, Influencer & Community Jobs in San Diego CA Marketing Job Recruiters

Marketing Manager – Social, Influencer & Community

San Diego, CA 92130

Posted: 04/14/2025 Employment Type: Permanent Job Category: Marketing Job Number: MM471362214

Job Description

Marketing Manager – Social, Influencer & Community
San Diego, CA | Full-Time

Our client, a premium skincare brand rooted in clinical innovation and transformative results, is seeking a Marketing Manager with a strong background in digital content, influencer marketing, and community engagement to help bring our brand to life across platforms. You’ll collaborate closely with their Sr. Social Media & Influencer Manager and VP of Marketing to execute content-rich campaigns, scale social strategy, and nurture relationships with both customers and creators.

This is an exciting opportunity for a creative and collaborative marketer who thrives in a fast-paced environment, loves storytelling, and has a pulse on what drives engagement, growth, and community in beauty and wellness.

Key Responsibilities
Social Media Execution
  • In collaboration with Sr. Marketing Manager, develop and execute social strategies across Instagram, TikTok, Facebook, and Pinterest with clear KPIs.
  • Lead content ideation and execution in partnership with creative and external collaborators; bring the visual strategy to life using tools and creator resources.
  • Maintain and evolve the brand’s social calendar with engaging, timely content that reflects our voice and values.
  • Monitor sentiment, identify trends, and champion customer voice within the brand.
     
Community Management
  • Own day-to-day community engagement: respond to comments, DMs, and UGC, and surface key feedback to the broader team.
  • Build and implement engagement strategies to drive deeper relationships with our followers and brand advocates.
Influencer & Affiliate Marketing
  • Expand our micro/nano-influencer program: source talent, manage relationships, and optimize performance.
  • Partner with the Sr. Marketing Manager on influencer mailers, gifting strategies, and activation planning.
    Support affiliate partnerships and organic seeding to fuel content creation and increase brand visibility.
     
Reporting & Optimization
  • Track and analyze performance of social and influencer campaigns using metrics like EMV, engagement, reach, and conversions.
  • Deliver regular insights to guide strategy and identify opportunities for growth.
  • Stay ahead of platform updates, social trends, and competitor activity.
     
What You Bring
  • 4–6 years of experience in marketing, social media, or influencer relations—ideally in beauty, skincare, wellness, or lifestyle brands.
    Proven success in content-driven digital campaigns and creator partnerships.
  • Experience with community management and customer engagement on social platforms.
  • Strong analytical mindset with experience using tools like Google Analytics, Meta Insights, and influencer platforms.
  • Exceptional communication skills and a passion for brand storytelling.
Salary: $100K-$120K

Meet Your Recruiter

Nicole Rossetti

Nicole’s background lies heavily in eCommerce and recruiting in various industries. She has always been drawn back to recruiting because of her natural ability to connect with others. For Nicole, finding the right match is immensely rewarding and what motivates her to continue building strong connections.

Diversity, Equality, and Inclusion

Emerging Blue is committed to diversity, equality, and inclusion with all hiring and employment practices. Our goal is go to create an inclusive environment in which all candidates and employees are treated with respect.

We partner with our clients to create diverse candidate pools, promote equality, and help build positive and inclusive company cultures.

Emerging Blue prohibits discrimination and all forms of applicant and employee harassment based on race, color, religion, sex, pregnancy, gender identity, national origin, age, disability, military or veteran status, or status in any group protected by state or local law

 

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About San Diego, CA

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