Key Responsibilities:

• Build and execute comprehensive marketing strategies and plans to enhance brand visibility and drive business growth
• Oversee the creation and management of the marketing and campaign calendars in alignment with business goals, product launches, and seasonal trends
• Work closely with the creative team to ensure branding consistency across all channels and marketing assets
• Collaborate with e-commerce and wholesale teams to ensure marketing initiatives are optimized for each channel and drive performance
• Lead the planning, coordination, and execution of photoshoots, ensuring assets are developed for relevant marketing channels
• Manage marketing initiatives across multiple channels, including digital, retail, wholesale, and social media, ensuring a cohesive brand experience
• Work alongside internal teams to align on marketing strategies, content creation, and asset development

Qualifications:

• Proven experience in omni-channel marketing, branding, and campaign management
• Strong experience in working with creative teams to develop marketing assets
• Familiarity with e-commerce, wholesale, and retail marketing
• Experience planning and executing photoshoots
• Excellent project management skills with the ability to manage multiple tasks simultaneously
• Bachelor's degree in marketing, communications, advertising, or a related field