Emerging Blue, Inc.
http://www.emergingblue.com
http://www.emergingblue.com
true
Marketing Manager
Posted: 11/11/2024
2024-11-11
2025-03-19
Employment Type:
Permanent
Job Category: Marketing
Job Number: MM405143919
Job Description
Marketing Manager
Apex, NC | Hybrid (3 days per week in office)
We are seeking a talented and driven Marketing Manager to join our client’s team in Apex, North Carolina. This role is perfect for a passionate marketer with omni-channel experience, who excels in both strategy and execution, and thrives in a fast-paced environment.
Key Responsibilities:
- Build and execute comprehensive marketing strategies and plans to enhance brand visibility and drive business growth
- Oversee the creation and management of the marketing and campaign calendars in alignment with business goals, product launches, and seasonal trends
- Work closely with the creative team to ensure branding consistency across all channels and marketing assets
- Collaborate with e-commerce and wholesale teams to ensure marketing initiatives are optimized for each channel and drive performance
- Lead the planning, coordination, and execution of photoshoots, ensuring assets are developed for relevant marketing channels
- Manage marketing initiatives across multiple channels, including digital, retail, wholesale, and social media, ensuring a cohesive brand experience
- Work alongside internal teams to align on marketing strategies, content creation, and asset development
- E-commerce Strategy: You develop and communicate a comprehensive e-commerce strategy, setting clear goals and objectives for our digital retail operation.
- Email Marketing: You oversee email marketing efforts, including strategy, campaign management, automation, and analytics to drive customer acquisition, retention, and sales.
- Paid Advertising: You lead paid advertising strategies across various platforms, optimizing campaigns to maximize reach, ROI, and brand visibility.
- SEO and SEM: You work on search engine optimization and search engine marketing strategies to enhance the visibility of our products and website in search engine results.
- Content Strategy: You develop and implement content strategies for the website and social media to engage and inform our audience effectively.
- Promotional Calendar: You create and manage a promotional calendar to coordinate marketing efforts, align campaigns with key events and seasons, and optimize sales and customer engagement.
- Budget Management: You manage the budget for e-commerce and digital marketing, allocating resources wisely to ensure strong financial performance.
- Team Leadership: You lead and guide the e-commerce and digital marketing teams, fostering collaboration and a positive work environment.
- Collaboration: You collaborate closely with the technology department to keep our e-commerce platform up-to-date, with the brand team for consistent messaging, and with the design and content teams to ensure a cohesive digital presence.
Partner Management: You are responsible for the successful working relationship with our key ecommerce vendors (i.e. paid search, SEO, etc), as well as their goals and metrics.
Qualifications:
- Proven experience in omni-channel marketing, branding, and campaign management
- Strong experience in working with creative teams to develop marketing assets
- Familiarity with e-commerce, wholesale, and retail marketing
- Experience planning and executing photoshoots
- Excellent project management skills with the ability to manage multiple tasks simultaneously
- Bachelor's degree in marketing, communications, advertising, or a related field
Meet Your Recruiter

Nicole Rossetti
Nicole’s background lies heavily in eCommerce and recruiting in various industries. She has always been drawn back to recruiting because of her natural ability to connect with others. For Nicole, finding the right match is immensely rewarding and what motivates her to continue building strong connections.
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Ready for a career upgrade near Apex, North Carolina? This vibrant area nestled in the heart of the Tar Heel State promises not only a plethora of job opportunities but also a charming community with a thriving arts scene, delectable Southern cuisine, and access to top-notch recreational activities. From the historic downtown area to the beautiful parks and trails like Apex Community Park and Jordan Lake State Recreation Area, there's something for everyone here. Explore career possibilities in this quaint yet dynamic locale, where you can enjoy cultural gems like Halle Cultural Arts Center and catch a show at the nearby Duke Energy Center for the Performing Arts. Dive into the local scene and root for the Carolina Hurricanes, or take a leisurely stroll through Salem Street, where boutiques and cafes beckon. Discover why Apex, NC is where careers flourish and lifestyles thrive. Start your search today!